What is Online Marketing and How to do it in 2023
What is online marketing 2023: Hello friends, how are you, welcome to today’s new and fresh post of our website, what is online marketing and how to do it in 2023.Friends, let us tell you that nowadays everything is being marketed online, but many people do not know what online marketing is, if you also want to know what online marketing is, then today’s special post is just This is for you.
Friends, if you want to make your career in online marketing, then it is very important for you to have complete knowledge about it. Online marketing is a way with the help of which you can take your offline business online and grow it in a very good way. In today’s post, we are going to give you the same information about what is online marketing and how you can do it.
What is Online Marketing 2023
Friends, if we tell you in simple language what is online marketing, then online marketing is such a method or marketing strategy, with the help of which many companies advertise their products online. In this, friends, either you have a website of your company, traffic is brought on it or your product ads are created and uploaded on Facebook or your product ad campaign is run on different websites.
You all must know that ever since the lockdown has been imposed in India, all the work has started going online, so most of the people prefer to buy everything online even today. That is why all the shopkeepers and traders prefer to send their goods online, if you also want to take your business from off-line to online, then it is very important for you to know about online marketing.
Friends, online marketing is such a way in which you do not have to spend much money and you can advertise your product very easily. As you all know, nowadays all the work has been shifted online, so with the help of online marketing, you can easily advertise your product online. For this, you do not need to go out anywhere, you can do online marketing from your home, just you need internet for this.
How To Do Online Marketing 2023
Friends, after reading the post above, till now you must have got a lot of information about what is online marketing, but now the question must be coming in your mind that how to do online marketing, then let us tell you that too. As you all know, nowadays all people have an Android smartphone and all people mostly use social media inside their mobile phones. Same friends, if we talk about earlier times, people used to listen only to TV and radio.
But friends, in today’s time most people do not like to watch TV, they like to watch YouTube or OTT platform very much inside their mobile. That is why friends, if you want to do online marketing of your product, then you will have to do advertisement on all social media like WhatsApp, Facebook, Instagram and YouTube etc. For this, you have to learn digital marketing first, then you can learn that too so that you can do all the work in a good way.
How is the payment for online advertising done?
Come on friends, now we also tell you that if you do online advertisement, then in what way and on what basis you have to pay for it.
Cost Per Thousand (CPM)
Like friends, you made a banner ad of your product and you spent $100 for getting it installed somewhere and your audience who saw your advertisement 100000 times, then your CPM will be $0.10.
Cost Per Click (CPC)
Friends in this method and when you show any of your advertisement in front of the audience, then when your ad is seen in the audience, then you do not have to pay any money, but when the people from the audience click on your advertisement. You have to pay accordingly.
Cost Per Action (CPA)
In this way, friends, if you have given any of your application for download or any of your forum for survey with your advertisement, then after seeing your advertisement, someone clicks on it, after that fills that form, only then you Payment has to be made.
How many types of online advertising are there
So, friends, now let us tell you what are the types of online advertising or how many methods are there. There is no fix for online advertising, how many types it is, it is of many types.
display ads: Friends, inside this type of advertising, you show any ad of your product on a third party website. According to whatever content is there on that website, your ad is shown there, there are many types of display ads such as text ad image and floating ad etc.
Social media ads: Friends, inside social media ads, ads are run on whatever social media platforms like Facebook, YouTube, Instagram etc. This advertising is similar to display ad, in which friends include autoplay video ad and display ad, which also includes banner ads.
search engine ads: Talking about friends search engine ads, whenever someone searches something on Google on their mobile or computer, then the ad of your product is shown there which is related to the person doing that search. Here you can set up an ad for your website and if you want, you can set up an ad for a direct product as well.
conclusion:
Friends, we hope that you would have liked this post of our website today, what is online marketing 2023. In this, we told you what is online marketing, how to do online marketing, how many types of online advertising are there, how online advertising is paid, etc. If you like this post then like it.
If you have any question or suggestion related to this post of ours, then you can tell us in the comment box given below, we will try to reply to you as soon as possible. Share this post with all your friends on instagram facebook whatsapp as much as possible who want to know about online marketing. Thanks guys see you in the next post.