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Sales of tablet devices have fallen slightly after a period of strong growth over the past few years. Much of this is due to the easing of most of the restrictions in place during the pandemic. Working from home or studying at home, both believed to be key drivers of tablet sales, are no longer in strong use. Workers have returned to the workforce, and educational institutions have returned to their pre-pandemic status, with students and teachers flocking to schools and colleges as before.
While this is all well and good, it is not so for the tablet segment as a whole. People aren’t buying as many tablets as they were in the last few quarters. According to BackendNews, citing the IDC Worldwide Quarterly Personal Computing Device Tracker, the tablet market in the Philippines shrank by 11.6 percent in the third quarter.
“The education segment has been the driver of tablet market growth since the introduction of blended learning in schools in the Philippines,” said Angela Medez, senior market analyst at IDC Philippines. “However, it dropped to 47.8% and 42.4% QoQ as both public and private schools returned to physical education as part of the Department of Education’s (DepEd) expansion of face-to-face classrooms. .”
The report also revealed that Samsung is the largest player in the segment with a market share of 43.5 percent. It was also an impressive growth story for the South Korean company, which shipped almost twice as many tablets compared to the previous quarter. It also recorded an impressive year-on-year growth of 37.7 percent. Also, the Galaxy Tab A7 Lite emerged as the company’s best-selling tablet in the country, accounting for nearly 80 percent of all tablets shipped during the quarter.
With my passion for technology, I aim to stay updated with the latest news in the world of technology and gadgets. This includes smartphones or tablet devices, but even extends to AI and self-driving cars, the latter of which is my latest fad. Besides writing, I like to watch videos, read, listen to music or experiment with different recipes. Cinema is another aspect that I am very interested in, maybe I will make a movie in the future.
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