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SINGAPORE, Nov. 24, 2022 (GLOBE NEWSWIRE) — TVS Motor Company, a renowned two-wheeler manufacturer with over three million units worldwide, today opened its first TVS Experience Center in Singapore. This launch is in line with the company’s global expansion plans. The new TVS Experience Center will offer a range of TVS Motor’s premium motorcycles including the flagship model, the TVS Apache RR310 for racing enthusiasts, and the TVS Apache RTR range for performance enthusiasts.
The company will introduce a variety of products, for your convenience and premium delivery segment in Singapore. The facility will have a garage, spare parts, and a full line of merchandise to choose from.
The TVS Apache series was born in racing, incorporating the learning of over 40 years of experience of TVS Racing – the factory racing team of TVS Motor Company with a 40-year history in motor sports. Offering the highest quality products in the market that resonate with racing enthusiasts, the TVS Apache series has always been at the forefront of technology and innovation since its launch in 2005. technology for consumers, records a strong year in export volumes to 80 countries.
The TVS Apache has redefined the sports segment with its focus on racing performance, making it a highly desirable product for sports enthusiasts. This has resulted in creating a customer base of over 4.8 million worldwide.
Speaking at the event, Mr. Vimal Sumbly, Business Head – Premium at TVS Motor Company said, “The TVS Apache Series has been at the forefront of technology and innovation since its launch in 2005 and continues to set the benchmark in the performance segment. The vehicles under the TVS Apache series stable have offered many first-segment & best-in-class features & technology for customers, starting from Fuel injection, ABS, Dual Channel ABS, Slipper Clutch, to the latest SmartXonnect.TM, Rides, LED lighting, and democratic racing. Our expansion in Singapore, with the launch of the TVS Apache series, is a boon to our premium story and we are confident of expanding our community of Apache owners in the country. “
Commenting on the launch of Singapore, Mr. Rahul Nayak, Vice President – International Business, TVS Motor Company, said, “With decades of commitment to building an international business portfolio, TVS Motor Company has set a benchmark in catering to the diverse needs of customers across the globe. Our launch in Singapore is another step in our global expansion towards achieving our global ambitions.”
Speaking about the launch of the showroom, Mr J Thangarajan, President Director – PT TVS Motor Company, said, “We are excited to expand our presence in the ASEAN region, with our new TVS Experience Center in Singapore and Motorsport Pte Ltd. They have a wealth of experience in the region and share our values of keeping customers at the core of our offerings. This experience center now opened here in Singapore will further consolidate our presence in this region. It will pave the way for us to explore new opportunities in the world of mobility, as we introduce our premium range of two-wheelers: the flagship model TVS Apache RR310 and the TVS Apache RTR series and a slew of other motoring experiences for enthusiasts in Singapore.”
Mr Herbert Teh, Director – Motorsport Pte Ltd said, “We will represent TVS Motor Company with great pride in serving Singaporean customers. With the manufacturing expertise and quality of TVS Motor products, coupled with our market presence and reach, we are confident that we will meet the expectations of consumers in the country.
TVS Motor Company has partnered ‘Motorsport Pte Ltd (part of Chong Aik Group)‘ who will be the distributors of the Singapore Market. Motorsport has a strong presence in the region with 6 dealerships and 8 warehouses. Founded in 1994, they currently have exclusive distribution for over 40 brands, while also specializing in genuine clothing, apparel, and motorcycle accessories.
About TVS Motor Company
TVS Motor Company is a world-renowned two-wheeler and three-wheeler manufacturer, leading the way in Sustainable Mobility with four state-of-the-art manufacturing facilities in Hosur, Mysuru and Nalagarh in India and Karawang in Indonesia. Rooted in our 119-year heritage of Trust, Value, and Customer Love and Dedication, we pride ourselves on creating internationally desired products of the highest quality through innovative and sustainable processes. We are the only two wheeler company to have received the prestigious Deming award. Our products lead their categories in JD Power IQS and APEAL surveys. We have been ranked the No. 1 Company in the JD Power Customer Satisfaction Survey for four years in a row. Our group company Norton Motorcycles, based in the United Kingdom, is one of the most impressive motorcycle brands in the world. Our subsidiaries in the personal e-mobility space, Swiss E-Mobility Group (SEMG) and EGO Movement have leading positions in the e-bike market in Switzerland. TVS Motor Company strives to deliver the best customer experience in the 80 countries in which we operate. For more information, please visit www.tvsmotor.com
For more information, contact-
KS Harini – [email protected]
Nikita Verma – [email protected]
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/941b47cb-bba1-4f78-b31f-9994ae2f6eca
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