Tablet Demand Drops as Schools Allow Private Lessons — IDC – Back End News | Tech Reddy

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Reports

According to the IDC Worldwide Quarterly Personal Computing Device Tracker, the tablet market in the Philippines shrank 11.6% in the third quarter of 2022 (3Q22) and was almost flat year-on-year.

“The education segment has been the driver of tablet market growth since the introduction of blended learning in schools in the Philippines,” said Angela Medez, senior market analyst at IDC Philippines. “However, it dropped to 47.8% and 42.4% QoQ as both public and private schools returned to physical education as part of the Department of Education’s (DepEd) expansion of face-to-face classrooms. .”

Tablet, Chromebook shipments both to decline in Q1 2022 — IDC
Distance learning boosts demand for tablets in PH — IDC

Samsung led the way with a 43.5% market share, doubling shipments to 37.7% compared to the previous quarter. This was driven by its best-selling Galaxy Tab A7 Lite model, which accounted for almost 80% of its shipments.

“Due to DepEd’s mandatory private tutoring for public schools beginning in November, as well as global headwinds that hurt consumers, we expect the tablet market to decline in 2023. Although more Chinese vendors will emerge in the tablet space and create competition, we expect them to slow down as the overall tablet market slows. don’t expect compensation,” said Medez.

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