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For many photographers, social media is a love-hate relationship. On the one hand, posting takes time and it can be difficult to know what to post on apps because the algorithms keep changing. Indeed, social media is a great promotional tool for photographers, and some experts say the beginning of their work (opens in a new tab).
It’s no secret that the photo sharing app, Instagram, has changed (opens in a new tab), like video platforms like TikTok or BeReal. With its algorithm now twisted into reels, it’s clear that Instagram is no longer a photo app (opens in a new tab).
When we share our photos, we want to do it without losing control over our vision. We want to reach out to potential customers, build a network and community – and explore inspiring images.
However, Instagram is exciting at the moment – the same content appears, there is a competition for likes and followers, and the website is very useful. Only low-resolution and format-restricted uploads are allowed. As a photographer, these are negatives that should not be tolerated.
Therefore, we need to find other ways to improve sharing, image quality, visibility and reach.
1. Vero
With a phone and web app, Vero is established (opens in a new tab) in the photography industry and beyond. There are no algorithms to control the view of your work, no resolution or aspect ratio restrictions to compromise the viewing experience of your photos.
Perhaps the biggest advantage of Vero is that you can add hyperlinks to your labels, and direct other professionals and creatives to more information about websites, stores and more. Through this free platform, you can reach not only photographers but creatives all over the world.
2. 500px
500px (opens in a new tab) it’s been around for years – although its popularity has waned since the rise of Instagram. Both the desktop site and the mobile app, 500px has a clean and well-designed design. You can reach people without needing thousands of followers, and then add an NFT wallet (more about NFTs for photography here (opens in a new tab)).
Its unique discovery system allows you to search in categories with customized filters. You can also specify high-resolution images and information about technical equipment and settings. An important feature is the ability to search for jobs on specific devices. With 500px, you can share, network, and learn.
3. Twitter
Many photographers use Twitter to share their work. Although not aimed at photographers, a good hashtag system makes it easy to find photos. There are no restrictions on resolution and you don’t need to crop photos – you can share multiple photos at once. The platform is great for communicating and connecting with professionals and means you can reach millions of potential customers if you are selling your photos.
4. Behance
Adobe’s portfolio platform is a great overview for freelance photographers, a place to exchange ideas and connect with professionals and hiring companies. Upload your own photos and see how many times you’ve been viewed, liked or created a portfolio, and add your work experience, publications you’ve worked on and customer lists to display. know your skills. Potential clients can search for candidates or publish job vacancies. You can add social photos to style boards and view a wide range of tutorials via live streams.
5. ClickASnap
Calling itself the only photo platform on the internet that pays you for uploading photos, ClickASnap enters the market with an innovative USP. The concept is that you get paid for every image viewed without losing your rights to your images. It sounds like a good idea but, of course, there are a few strings attached – you have to subscribe to get paid for your photos, for example. However, the floor is good for sharing and considering buying. You can set up customer accounts and send digital downloads and documents.
Instagram won’t disappear overnight (and we don’t want it either) but it’s hard to share photos on a platform with video content and TikTok-style gels. Why? no Looking for a different platform where your photos can be seen by other communities? With low-res photos and no feed on Instagram, you have nothing to lose by trying a new social media (except sometimes)…
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