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Twitter

Let’s start with the big bird, short: The billionaire’s $44-billion-selling social network hasn’t been doing well since he took over on October 28.

Meanwhile, Musk has told Twitter employees to work 12-hour days and begin mass layoffs, including firing the C-Suite and firing 15% of the Trust & Safety team. and Twitter, which handles content moderation. Some former Twitter employees have criticized Musk for not giving government regulators proper notice of the layoffs.

The new “Chief Twit” has proposed allowing users to pay for endorsements, with an $8/month subscription tier of Twitter Blue expected to launch after this week’s midterm elections.

SpaceX

SpaceX continues to thrive on Hawthorne, allowing private and public government space to spin out at a pace that dwarfs all competitors.

SpaceX has completed more than 50 commercial launches so far this year – about one launch per week – and more are planned before the end of the year. But this week, a Falcon 9 launch for telecommunications firm Intelsat was postponed because of a small storm.

Looking ahead: Starship, the company’s rocket that can be used for crew and cargo, is undergoing testing and could be launched shortly after NASA’s Artemis mission. SpaceX is already selling seats on the Starship to wealthy space tourists, and one mission, dubbed “#dearmoon,” will see Japanese billionaire Yusaku Maezawa and eight others fly around the moon in 2023. In addition, SpaceX hopes to use the Starship to land NASA astronauts on the moon.

SpaceX Rocket

Photo by ANIRUDH on Unsplash

Starlink

The broadband internet service is a division of SpaceX, which is rapidly expanding globally. Starlink expanded to Australia November 6. Meanwhile, SpaceX will launch Starlink satellites on its Falcon 9 rockets and complete the launch of 43 more spacecraft – part of Musk’s grand plan to build a network of some 42,000 Starlink satellites – on October 28.

But it’s not all smooth sailing for Starlink’s early competitors. Starlink added a new policy this week that will give users data caps to speed up. From now on, people using one terabyte or more of Starlink’s unlimited data per month will experience “higher speeds” during “peak hours,” which are between 7 a.m. and morning to 11 pm.

Starlink is also rapidly expanding into other non-residential markets, including internet for mobile phones, moving vehicles and airplanes. Back in September we covered Starlink’s expansion into the internet. On the ground, the company launched an online RV service in May and is now accepting orders for moving vehicles online.

Tesla

The EV car company continues to produce its vehicles at a fast clip to meet the growing demand.

As reported in this year’s third quarter earnings report, Tesla delivered 343,830 vehicles and said its revenue rose 56% year over year to $21.5 billion. This is a bit shy of the estimate of 371,000 vehicles. But it’s more than local electric car competitors like Lucid, Fisker (which starts shipping this month), or the Amazon-backed Rivian. With more than 908,000 cars delivered this year, Tesla may reach 1 million by 2023.

There’s also legal action to watch: Tesla is facing a lawsuit from state regulators over alleged employee racism and discriminatory policies. That lawsuit, filed in February by the California Department of Fair Employment and Housing, is still pending after Tesla lost a petition to have the case dismissed.

And a lawsuit over Musk’s salary package at Tesla is scheduled to begin trial on November 14. Tesla shareholder Richard Tornetta filed in 2019, who said that the salary of Musk 2018 salary of $ 56 billion is too much and not necessary.

In addition to EVs, Tesla is also trying to develop a robot. In September, the company unveiled Optimus, a humanoid robot that can power-walk and wave to the crowd, and seems to be far behind other robot competitors such as back-flipping robots. and Boston Dynamics. Tesla is far from mass production. But Musk said robots could one day be sold to consumers for “probably” less than $20,000.

SolarCity

One of Musk’s lesser-known ventures, SolarCity is a Fremont-based renewable energy company that Tesla bought in 2016 for $2.6 billion.

SolarCity installs solar panels on residential and commercial properties and Musk is interested in buying them because he wants to sell Tesla-branded solar panels. In March 2021, Tesla will increase the price of its Solar Roof panels by more than 50%, a decision that some angry customers have called the accusation. Even in September of last year, Tesla decided to increase the basic prices of some customers to comfort them.

To that end, GM is looking to compete directly with SolarCity; last month it launched a division called GM Energy that focuses on selling batteries, charging equipment, and solar panels to consumers and businesses.

Automatic luxury vehicles in tunnel Boring Company 3d rendering.

Photo by Volodimir Zozulinskyi/ Shutterstock

The Boring Company

It seems that Musk is bored with Boring Co. After all, he hasn’t read since April.

The ambitious project, which has seen the company build underground hyperloop tunnels in an attempt to beat traffic, seems to be turning things around in LA.

Boring Co. was founded. in 2016. In 2018, Musk unveiled a Boring Co. test tunnel. in Hawthorne to be very popular. But in November of that year, a proposed route under the 405 freeway on the Westside of Los Angeles was abandoned, ending a planned network of tunnels to connect the Vermont metro station. Ave and Dodger Stadium.

In recent weeks, there have been signs that Boring Co. may not Last month, Musk abandoned plans for a tunnel at the California airport. The company’s first test tunnel, which sits above ground next to SpaceX’s Hawthorne headquarters, was dismantled and the site turned into a parking lot last week. In Kyle, Texas, plans for a Boring Co. sidewalk were scrapped.

For the record, Musk said that Boring Co. It’s an expensive, simple move to derail California’s attempt to build a functioning high-speed rail system, which he said is “outdated and expensive.” Therefore, his passion is not behind this part of his portfolio.

However, several projects in Nevada are listed as under construction on the Boring Co. website. These include a hyperloop tunnel at the Las Vegas Convention Center and a tunnel under Las Vegas that will connect to the existing LVCC loop and be completed in 2021. However, according to the Boring Co. website. , continues to work with various local governments and private individuals. stakeholders to discuss, advise, research, develop, and test their city’s sustainability for Hyperloop, the high-speed transportation of passengers and goods in tubes.

In August, Boring Co. tweeted that “full-scale testing” of the Hyperloop will begin “later this year,” but did not specify where or when it would occur.

Neuralink

One of Musk’s controversial projects, Neuralink, is working to realize the billionaire’s vision of implanting chips in human brains so we can interact directly with computers through thought. In the past, Musk has referred to the project as “Fitbit in your skull.”

Neuralink was launched in 2018 and will unveil its brain-light technology in 2020. In July 2021, Neuralink raised a $205 million Series C round led by Vy Capital and Google Ventures.

A presentation event was planned for October 31, but Musk said recently that it was scheduled for November 30.

As of this writing, it is unclear what we will see at this upcoming “show and tell” event. In July 2020, the US Food and Drug Administration granted Neuralink approval for “breakthrough testing” which allowed the company to begin animal testing. As a result, last April the company made headlines after a nine-year-old monkey with a Neuralink chip was shown playing the game “Pong” with its brain. Although we are still far from human trials, the technology has been called “old” by experts, in January, reporters saw job offers for a clinical trial manager at Neuralink. Meaning? Musk is looking for volunteers earlier than expected.