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TVS Motor Company, a renowned two-wheeler manufacturer with 3 million+ units worldwide, launched its first TVS Experience Center in Singapore on the 24th.th of November this year
This launch is in line with the company’s global expansion plans. The new TVS Experience Center will offer a range of TVS Motor’s premium motorcycles including the flagship model, the TVS Apache RR310 and the TVS Apache RTR range.
Since its inception in 2005, the TVS Apache series has been exported to more than 80 countries and has a customer base of over 4.8 million worldwide. In connection with the opening of its experience center, the company said it will introduce a variety of products, including many passenger-friendly options and premium segments for delivery in Singapore. The center will have a garage, spare parts, and a full line of merchandise for its customers.
Singapore Partnership
TVS Motor Company has partnered with ‘Motorsport Pte Ltd’ (part of the Chong Aik Group) as its distributors in the Singapore Market. Motorsport has a strong presence in the region with 6 sales locations and 8 warehouses. Founded in 1994, it currently has an exclusive distributorship of more than 40 brands, such as Yamaha, Arai and Brembo.
The company operates in 80 countries and has four main manufacturing facilities in Hosur, Mysuru and Nalagarh in India and Karawang in Indonesia. The opening of this experience center in Singapore is an important part of their expansion plan in various markets around the world.
Official statements
Commenting on the launch in Singapore, Mr Rahul Nayak, Vice President – International Business, TVS Motor Company, said, “With decades of commitment to building an international business portfolio, TVS Motor Company has set a benchmark in catering to the diverse needs of customers across the globe. Our launch in Singapore is another step in our global expansion towards achieving our global ambitions.”
Mr. Herbert Teh, Director – Motorsport Pte Ltd said, “We will represent TVS Motor Company with great pride to serve Singapore customers. With the manufacturing expertise and quality of TVS Motor products, coupled with our market presence and reach, we are confident that we will meet the expectations of consumers in the country.
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